Custom features

Grey Haze is the UK’s leading supplier of e-cigs and e-liquids, providing quality e-cigarette supplies to both new and experienced vapers at reasonable prices with a high level of customer service.

The challenge was to create a fresh and clean site packed with features, allowing Grey Haze to stand out in a fiercely competitive industry.

Grey Haze website

Grey haze

We worked hand-in-hand with Grey Haze to create a powerful site that fulfilled an ambitious wish-list of features. From custom mega-menus to an interactive product builder and sophisticated loyalty scheme, every feature was created to further achieve their goal: to create a seamless experience for their customers.

The result is a fresh, clean and simple site, where design and functionality work together in order to provide great user experience, guiding the customer through from the homepage to checkout.

Kitty Sadler
About the author
Kitty Sadler

Kitty's a real nerd when it comes to Shopify. When she is not managing projects here at Shopify Builder she will be found experimenting with recipes in her kitchen or exploring the food scene here in Birmingham.

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