White Hat vs Black Hat SEO
Within SEO, there’s certainly a grey area with regards to whether some techniques are legitimate. Two key terms are ‘White Hat’ and ‘Black Hat’, but w...
Jordon has over 5 years' experience working in digital marketing. During this time, he's supported clients across multiple industries to grow their organic search visibility, traffic, and revenue. Following an apprenticeship at an IT company in 2013, he has developed a wide range of marketing and design skills, including SEO, PPC, website design, and organic social media.
After completing his apprenticeship, he decided to learn how video games are created, which led to enrolment as a student at Leeds Beckett University for a degree in Games Design. After achieving a 2:1, he returned to digital marketing, specialising in growing website traffic and revenue through organic search.
Experts in the field
Read Jordon Turberfield’s latest articles and insights to stay ahead of what’s happening in the world of ecommerce and Shopify.
How to Use AI for SEO
In SEO, AI can be used for research and content-based tasks, but the possibilities are ever changing. We go into more detail about the key areas where...
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