Shopify and Ecommerce News and Advice

Digital Trends Changing The Face of Ecommerce

Here we unearth some of the digital trends changing the face of ecommerce. By understanding how they work you’ll gain insight into creating an uninter...

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14 Tips to Prepare your Shopify Store for Black Friday

If you’re an ecommerce business that wants to capitalise on the 2019 Black Friday Cyber Monday sales season, read our guide and make sure you’re prepa...

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Shopify Pricing: Which Shopify Pricing Plan is best for You?

Want to find out which Shopify price plan is best? Here's the ultimate guide to choosing the right Shopify price package for your business in 2019.

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Using Video Content Marketing: An Introduction

Explore why you can't afford to ignore the benefits of video content marketing in an increasingly online retail environment.

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Google Ads: The End of 'Average Position'

Google Ads has announced that it will sunset 'average position', one of the original search metrics, in September of this year. Eastside Co PPC Specia...

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How Product Page Design Influences Buyer Decisions

Here, we put the focus on our users and explore the driving force behind buying decisions. What are the elements of design that influence buying decis...

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Content Marketing Strategies: The 7 A's

Learn how to connect your marketing efforts with a content strategy using the 7 A's framework.

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Beeketing and BoostFlow Apps Removed from Shopify Store

As of August 2019, Shopify has pulled all of Beeketing's apps from the app store. Find out why, and learn about some alternatives.

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Why SEO is Still Alive

Rumours of SEO's death are greatly exaggerated – but its individual tactics can, and do die. Find out how SEO is weaved into the bedrock of digital st...

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Interactive Content: How, Why and When it Works

We take you on a journey through interactive content and how you can use it to excite and entertain your audience.

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