Shopify and Ecommerce News and Advice

Build a Pre-Launch Page and Sell More On Black Friday

Black Friday is around the corner! By now your marketing efforts should be in full swing as you prepare for this festive sales season. Read our latest...

Turn your Shopify Audience into Customers with Audience Intelligence Research

Learn how audience intelligence can bring success to your marketing efforts.

The Power of (Love) Email Automation

Email automation can help your brand scale communication with a whole range of customers without requiring significant resource or cost. How? Read on!

Data Protection and GDPR for Shopify Store Owners

Data protection is not only a legal necessity, but also crucial in business maintenance. With ecommerce expected to hit $4.5 trillion sales by 2021, c...

31 Ways To Optimise E-A-T On An Ecommerce Website

Expertise, authority and trust (also known as E-A-T) is the big thing in SEO right now. But what exactly is E-A-T and how can it help your ecommerce w...

Digital Trends Changing The Face of Ecommerce

Here we unearth some of the digital trends changing the face of ecommerce. By understanding how they work you’ll gain insight into creating an uninter...

14 Tips to Prepare your Shopify Store for Black Friday

If you’re an ecommerce business that wants to capitalise on the 2019 Black Friday Cyber Monday sales season, read our guide and make sure you’re prepa...

Shopify Pricing: Which Shopify Pricing Plan is best for You?

Want to find out which Shopify price plan is best? Here's the ultimate guide to choosing the right Shopify price package for your business in 2019.

Using Video Content Marketing: An Introduction

Explore why you can't afford to ignore the benefits of video content marketing in an increasingly online retail environment.

Google Ads: The End of 'Average Position'

Google Ads has announced that it will sunset 'average position', one of the original search metrics, in September of this year. Eastside Co PPC Specia...

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