Shopify Website Design

We’re Shopify web designers who craft beautiful ecommerce experiences that outperform the competition.

As one of Shopify's original Plus Partners, our designers and UX specialists have decades of experience in the ecommerce space. Founded in 2012, Eastside Co has designed and developed hundreds of Shopify stores that seamlessly balance brand experience and business performance. 

Contact Us About Shopify Web Design Services

Looking For Expert Shopify Designers?

A well-designed website will start to form a good impression with your prospective customers, help you nurture your leads and increase sales. It will also provide good user experience and help your website visitors access and navigate your online store with ease.

Many ecommerce websites look and feel the same, but at Eastside Co we push the boundaries of design to differentiate your brand from the competition and help you stand out in the crowd. You can see some of our previous work in our Shopify design case studies.

Whether you’re looking for a brand refresh, need a new bespoke Shopify store, require a Shopify app design, or want to improve your site with ongoing design and aesthetic updates, our Shopify web designers are here to help. As one of the first certified Shopify Plus partners, we work with the latest technology, data and standards - this ensures all of our design work is at the cutting edge of UX and UI best practice for ecommerce, when it comes to conveying brand messaging through visuals and performance.

Better by Design

When you choose to work with Eastside Co your website will be designed by our passionate in-house team of Shopify experts. With a dedicated project manager assigned to work with you through the project, you’ll have a single point of contact managing every step of the way, from ideation and Shopify web design, all the way through to development, sign-off and launch.

Talk to our team
Shopify Web Design

Our Shopify Design Services

Our Web Design Team

We have an elite team of creative Shopify web designers with a wealth of experience, skills and knowledge, ready to work on your design project.

When you partner with Eastside Co you’re assigned a dedicated Shopify web designer who will get to know you and your brand to bring your vision to life. They work closely with our Head of Creative, your Project Manager, and you, to ensure a smooth service delivery.

All of our Shopify design focuses on bringing the best quality UI and UX for an engaging and enjoyable customer journey from when visitors arrive on the site to when they make a purchase. We will elevate your D2C or B2B wholesale store to the next level, whilst incorporating your brand’s vision and personality with the finest attention to detail.

Designing Beautiful, High Performance Shopify Sites

Our Shopify designers are experts in visual design and create exceptional digital experiences that engage users and drive business growth. The team’s expertise in Shopify's platform and ecosystem enables them to design and develop stores and applications that deliver superior performance, functionality, and user engagement. Our commitment to web accessibility ensures that all users, regardless of ability, can easily interact with and enjoy the ecommerce stores and apps we design.

The team deploys design-led thinking combined with data analysis to identify pain points, test assumptions, and design solutions that align with each client's unique needs and goals.

With sector experience and skills covering app development, branding, creative direction, digital strategy, email design, icon design, illustration, usability, UX/UI, web design, we have all bases covered for direct to consumer and B2B brands.

Our design clients include brands such as Absolute Collagen, Origin Coffee, Carex and Condor Cycles.

UX and UI Design For Shopify

Our Shopify website designers are experts in both UI (user interface) and UX (user experience) and take their latest tenets into consideration when crafting your new website or app.

UX design relates to how well the website works, what the user experiences and how they feel when using it, and UI design focuses on how that software product looks.

Both are important considerations and play a vital role when designing Shopify websites and apps.

Marrying Design With Performance

For example, a site with a good-looking UI might attract visitors, but if the purchase journey is not functional, they won’t stay and buy from the site. And if the website works properly but doesn't look good, users feel frustrated and may leave the store to find another that suits them better.

To aid the design process, we wireframe the site pages to give overviews of how they will look, and establish the structure and flow of possible design solutions.

Wireframing is undertaken in conjunction with user journey mapping which provides a holistic view of the customer experience, uncovering moments of frustration and success throughout a series of interactions. This helps to reveal opportunities to address customers’ pain points and create a better experience for your users.

Custom Shopify Theme Design

If you want complete control of the look and feel of your Shopify store, designing a custom Shopify theme is the way to go. Our design team will take the time to fully understand your brand and vision through an immersion session before mapping out the key user journeys, building a design language and finally designing your high-performing, completely custom Shopify theme.

You’ll have a unique custom build that gives you more flexibility for the site to be designed from the ground up so it perfectly reflects your brand vision with no compromises. While it takes more time to design and develop, a bespoke Shopify store also comes with more control and flexibility. You can read more about the 3 options here to find out which suits you best: off-the-shelf theme, customised theme or bespoke build. We also specialise in headless builds as well as helping brands make best use of subscription-based integrations to grow their business.

Accelerator Programme: Rapid Deployment Shopify Theme

The Accelerator Programme is a quick-launch solution based on our own framework, purpose-built for Shopify merchants and direct-to-consumer brands. We took our decades of experience and best-performing elements from hundreds of stores we’ve designed, and built them into a single framework. We have a range of starting themes designed with specific industries in mind, built using the latest technology so they’re lightning fast. Our designers will work with you to tailor the theme to create your unique ecommerce store. We can get you trading in the ecommerce space on your newly designed and developed Shopify store in under 4 weeks. 

Designed For Speed

Accelerator stores have more tailored design possibilities than an off-the-shelf theme, while being more cost-effective and quicker to launch than a custom Shopify theme. Our Shopify designers will work with your team to ensure your quick launch Shopify theme is reflective of your brand aspirations - without compromising our ability to launch your new store quickly.


Other Design Services

Off-the-Shelf Shopify Theme Design Customisation

There are thousands of templates (known as Shopify themes) available for you to choose as a starting point for your ecommerce store. While many of them look similar to begin with, our team of Shopify web designers will work with you to select a theme that suits your needs, and customise your chosen theme so it represents your brand vision.

Shopify Project Management

Our Shopify web designers are part of an overall project team assembled to manage your site build. The design of your Shopify store is built into your project roadmap, and our Shopify designers will work with you, your development team and your Project Manager to ensure the delivery of the site to your specifications. A dedicated Project Manager will be assigned to manage your project team throughout the whole process; from the initial kick-off call, through the design and development phases, before finally moving into QA and then the most exciting part - launching your new site!

Shopify Design Retainer

Our expertise on the Shopify platform means our commitment to the long term success of our clients’ websites goes beyond the initial website build project. Priority access to our Shopify designers means you have support and can implement changes when required. An ecommerce website needs to evolve with its audience, market and technologies. Shopify provides the platform for growth, and our Shopify web designers and developers make sure you have the best ecommerce presence on that platform.

Klaviyo Email Design

As a Klaviyo Gold Partner, our designers work with our team of email marketing experts to design and build emails that represent your brand both visually and in the tone of the messaging. The end result is a series of automated email flows that look superb and are triggered to send the right message, at the right time, to the right people in your customer database, to improve engagement and help you make more sales.

Shopify App Design

We also have the capability to turn your ideas into apps that can either be made available in the Shopify app store, or as additional functionality on your own website. Our UX and UI designers make sure that any public app looks superb and provides the best user experience, and that any private apps are fully integrated into your site, matching its look and feel.

We make sure that the experience for the customers using the software on the front end is second to none - and we also make sure the experience of the website manager who will be using the application in the Shopify CMS is carefully considered.

Shopify Store Design Case Studies

We’re proud to bring our Shopify design expertise to partnerships with some of the world’s biggest brands, including Carex, Chelsea Football Club and Volkswagen. Take a look at some of the brands who have chosen our Shopify design team to create beautiful, fast, sales-focused ecommerce stores.

Potion London Website Design

Accelerator Programme - designed and launched in one month
 View Shopify Design Case Study 

Mimi and Lula Email Design

Email Design Audit, Strategy and Implementation
 View Email Design Case Study 

Condor Cycles Shopify 2.0 Design

Shopify 2.0 Redesign and Rebuild
 View Shopify 2.0 Design and Development Case Study 

Origin Coffee Shopify 2.0 and Subscription Site Design

Bespoke Shopify 2.0 site Redesign with Recharge integration
 View Shopify 2.0 Subscription Case Study 

What Our Shopify Design Clients Are Saying About Our Work

“The design team did an AMAZING job of bringing the vision to life.” Sara Wolverson, Chief Marketing Officer, Twenty Petworth
“A collaborative and flexible partner, with good communication and honest, open ways of working. Great design and UX ideas.” Maxine Laceby, Co-Founder, Absolute Collagen
Looking for a Shopify Designer?

Shopify Design FAQs

Find out about our web design processes, experience, credentials and more.

We've completed over 500 Shopify builds

Beautiful designs to grow your Shopify store.

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Eastside Co - Shopify Plus Agency

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