"Powering what’s possible in commerce with more than 100 product updates"
Shopify Editions is a digital experience that's designed to show online businesses, Shopify partners, and site developers how Shopify can help them start, scale, and grow. Every six months, Shopify launches a new Shopify Edition that tells a comprehensive product story about the latest launches, updates, and enhancements across the platform.
Each Edition marks a moment in time, reflecting the ecommerce landscape, and presents the latest technologies Shopify is building to make commerce better for everyone.
What’s in the Shopify Editions Summer ‘23?
Artificial intelligence is the biggest catalyst for exponential growth in society today. We’re at the edge of an exciting frontier, where there are more possibilities in commerce than ever before and entrepreneurs, enterprises, creators, retailers, and developers can think big and dream bigger.
Businesses that harness AI will have a huge advantage over the competition. Shopify is combining its expertise, world-class products, and latest AI innovations to accelerate the future of commerce. They’re building the tools to make complex needs simple to achieve, so that brands can do more than ever.
Product highlights - What’s New?
Quality of Life Improvements
The platform has seen a complete visual overhaul - from fonts and buttons to a less cluttered space around the admin. The global search has been improved and also has new filters to show items like like order status. The homepage has also been redesigned so it’s clearer, with stats and analytics at the top. It's also possible to copy data into a new store, to make moving bulk data more scalable and reliable.
In short, there are lots of quality of life improvements that are all quite small on their own, but add up when you’re spending a lot of time on the platform.
A suite of AI-powered features that are integrated across Shopify’s products and workflows. Shopify Magic combines the latest advancements in AI technology and Shopify's data. Shopify Magic lets you create instant answers to manage the most common questions you get from your customers.
A commerce assistant that combines advanced AI technology and Shopify's data to offer personalised, contextually relevant support for a range of tasks, from building a store, to marketing, to customer support and back office management.
A new era for commerce with Sidekick. It saves you trawling through help docs - you can simply ask it questions like ‘what kind of discounts can i implement?’ and it will let you know. As well as answering help questions, it will do things like set up discounts for you across your store.
In addition to this, it can amend your store by responding to requests like ‘make my theme look like summer’ and it will refresh the look of your store accordingly.
Release: In early access
Offer product bundles using new apps that work seamlessly in the admin and include real-time inventory syncing for oversell protection. For fixed bundles and multipacks, brands can use the new Shopify Bundles app.
For more support, including mix-and-match bundles, use one of the new bundles apps in the Shopify App Store, or build a custom bundles offering with the Bundles API (this is a Shopify Plus exclusive).
An easy way for businesses to increase sales by connecting and curating complementary products from quality brands on Shopify. Merchants can add products to their store in minutes, and earn margin on what they sell.
Release: In early access - US and CA
An accessible, flexible, and affordable business charge card that allows entrepreneurs to streamline workflows and keep track of everyday business expenses in the Shopify admin.
Release: General - US
Shopify Marketplace Connect
Businesses can expand their reach by effortlessly integrating their Shopify product catalogue with leading marketplaces like Amazon, Walmart, eBay, and Etsy. Often, merchants want to change the price or description of products being sold on another marketplace and this is now possible as well.
'Flex Sections' in the Online Store Editor
Creating unique layouts in the online store is easier than ever with flexible sections that allow you to drag and drop, re-size, group, edit, and more.
In ‘add section’ you can see a preview and can now customise blocks more easily to create bespoke sections for your pages. It makes it very easy to manipulate blocks and sections by resizing, dragging and dropping etc. Shopify Magic will also help craft your copy if you give it some basic prompts. not only that, but it's also easy to quickly check desktop versus mobile to make sure both look great for your customers.
Release: In early access
Platform Conversion Study
Shopify Checkout is the best on the internet, now backed by evidence from a Big 3 global consulting firm. Shopify's overall conversion rate outpaces the competition by up to 36% and by an average of 15%. Additionally, Shop Pay lifts conversion by as much as 50% and outpaces other accelerated checkouts by at least 10%.
New Checkout Extensions
New APIs and updates enable Shopify partners to create unique checkout experiences with apps, including customised delivery methods, delivery dates, and suggested addresses, all managed within the checkout editor.
Everything has been streamlined into a one page experience. Checkout Extensibility works with one page checkout and Shop Pay. New APIs have also been rolled out.
B2B on Shopify
New features that make it easier for customers to place orders, including volume pricing, quick order lists, more payment methods, credit card vaulting for checkout to draft orders, and code-free customisation options.
B2B and D2C - you can have different versions of your store, and amend sections of the product page so it makes more sense for wholesale markets or your D2C audience.
Release: In early access
Shop Store Updates
Shopify is making it easier to reach, engage, and create brand fans out of millions of shoppers on mobile. Merchants can enhance their Shop Store with expressive branding, such as images, slogans, or video headers.
Release: General - US
There are new features in Shopify themes - in the theme settings you can select ‘animations’ - this will let you add hover effects, or reveal sections on scroll, for example. In sections with images you can create a parallax effect to make your site more visually interesting.
Polaris + Admin Updates
Shopify has been redesigned to be more streamlined, focused and functional. The new design makes data more clear, and interactivity more obvious.
It's now quick and easy to create subscriptions on your store using the Shopify Subscriptions app. For more complex subscription setups, there are other apps and tech solutions available.
There are also enhancements to help developers create even better stores for their clients, including 15+ APIs and updates to help developers create the best checkout experience for online stores, CLI improvements to build Hydrogen storefronts faster, no rate limits on the Storefront API, tools to develop and market apps more effectively, and ways to customise Shopify’s backend logic.
Release: Varies depending on feature
If you'd like to watch the introductory walkthrough where Shopify's VP of Product, Glen Coates, revealed the newest updates and developments from Shopify included in the Summer '23 Edition, the video is available here.