Inclusion and Diversity in the Workplace
Learn about Inclusion and Diversity, and why it's integral to everything we do at Eastside Co.
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14 Tips to Prepare your Shopify Store for Black Friday 2022
If you’re an ecommerce business that wants to capitalise on the 2022 Black Friday Cyber Monday sales season, read our guide and make sure you’re prepa...
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What Makes a Good Backlink?
Link-building is one of the most effective ways to boost your keyword rankings and increase organic traffic. But, it is not as simple as you think - g...
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The Ultimate Guide to Auditing and Improving Your PPC
It's essential to set up and regularly audit your Google Ads correctly to ensure the best returns. Read our ultimate guide to maximising the value of ...
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Becoming Deliberate in Design: UX Part 3
Designing better and smarter by deliberately being intentional can lead to more growth and better outcomes, for the site and the business.
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Introducing the Accelerator Programme
Learn about our Accelerator Programme, a new service designed to help start-ups and scale-up businesses accelerate their ecommerce growth with a new S...
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Consistent Design For Web: UX Part 2
In part two of our UX series, we look at the importance of consistency in web design and the many benefits it can bring to your brand.
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How to Set Up GA4 Ecommerce Tracking On Shopify
Google will be sunsetting Universal Analytics in July 2023, and moving everything to GA4. This means website owners need to get GA4 set up as soon as ...
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Simplified UX Processes: UX Part 1
In this new series, Senior Designer, Stephan, explores 12 best practices in the world of UX to help Shopify stores perform better.
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To Underline Or Not To Underline - That Is the Question
What is a text link, and should they be underlined or not? Here, we explore the pros and cons of underlining your hyperlinks
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