How To Write Great Shopify Product Descriptions

While there’s no set way to write ecommerce product descriptions, here are some tips, tricks and tools to make it an easier and more successful proces...

How To Create A Successful Ecommerce Product Page (With Examples)

Find out the essential elements to incorporate to create a high-performing product page on your Shopify store.

Top 25 Shopify SEO Questions and Answers

We often hear the same SEO questions from different clients. Here we lay out the top 25 SEO questions that clients ask; enjoy!

How to Use AI for SEO

In SEO, AI can be used for research and content-based tasks, but the possibilities are ever changing. We go into more detail about the key areas where...

What is Structured Data (Schema Markup) on Shopify?

Adding structured data to your Shopify store helps provide explicit clues about the meaning of a page to search engines.

How To Improve Core Web Vitals on Shopify

We explain what Core Web Vitals are and show how you can improve your CWV score on your Shopify store.

What Are SERP (Search Engine Results Page) Features?

The SERP, or ‘search engine results page’ feature results are becoming more important for improving SEO performance, getting in front of your customer...

31 Ways To Optimise E-E-A-T On An Ecommerce Website

Experience, Expertise, authority and trust (also known as E-E-A-T) is the big thing in SEO right now. But what exactly is E-E-A-T and how can it help ...

Shopify SEO Guide 2023

Read the Ultimate Guide to SEO on Shopify, written by our team of experts. Also available as a free download.

Eastside Co at Brighton SEO

Find out about Eastside Co’s experience at the latest Brighton SEO conference and the key SEO practices you should be aware of in 2022.